Tag: Sales Channel Support
GEODYNA WHEEL BALANCERS
Hofmann geodyna Collateral To introduce a newly redefined line of wheel balancers from one of the industry’s long-time European leaders, we were tasked with creating a campaign that would not only engage customers but also foster brand loyalty and get them to buy into the product line. The launch needed to highlight key market differentiators […]
SOLUS EDGE LAUNCH
SOLUS Edge Launch As its name implies, SOLUS Edge is a true cutting-edge diagnostic platform. One that equips mid-level technicians with the most advanced, sophisticated, high-level diagnostic solutions on the market. SOLUS Edge is a leading example of the technology. The challenge? Giving franchisees the confidence to make a technical sale in a short amount […]
TOYOTA BRAND COLLATERAL
Reaching New Heights We were tasked with rebranding Toyota’s forklift division, including revamping their sales collateral, product support and even brand guidelines. No easy task, considering the many models in the Toyota line-up. We chose a clean, functional design and confident tone that better aligned with their premium position as the Number One material handling […]