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TRACTION FACTORY AWARDED ITS 50TH GRAPHIS AWARD

Judges present Gold, Silver and Honorable Mention to Traction Factory in 2021 Design Annual.

We’re pleased and proud to announce that Traction Factory has been awarded its 50th Graphis Award — and it is Gold.

Traction Factory was presented Gold, Silver and an Honorable Mention for client work submitted for the Graphis Design Annual 2021. All three awarded pieces won in their own right before judging began in this year’s global competition.

The Muscular Dystrophy Association work was central to the branding for the annual Black ‘N Blue Ball.  Last year’s event raised more than $1.2M in a single evening, benefitting affected children and their families. The ALS Association Derby Poster supported last year’s MKE event that raised thousands of dollars supporting day-to-day needs of patients impacted by an always-fatal ALS diagnosis. Finally, the Kick Ass Happens Here installation serves as a branded statement for all to see as they enter our Wisconsin office.

For the last ten years we have been laser-focused on building momentum with and for our clients. Our belief is that magic happens at the intersection of art and commerce and we are honored and humbled to have been judged worthy of these awards from the 700+ global entries submitted this year. Congratulations to the teams responsible for these pieces and a big thank you to our clients for supporting our shared, award-winning work.

GOLD AWARD

“Black ‘N Blue Ball Invitation” Invitation for the Muscular Dystrophy Association 
Graphis Credits

SILVER AWARD

“Courage to Win” Kentucky Derby Poster for the ALS Association Wisconsin Chapter 
Graphis Credits
Previous Awards:
Graphis Poster Annual 2021 (Silver)
Graphis Advertising Annual 2020 (Silver)

HONORABLE MENTION

“Kick Ass Happens Here” Environmental Installation for Traction Factory 
Graphis Credits

 

AN HONOR WE DON’T TAKE LIGHTLY

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