A Big Night at the 2018 Bell Awards

Traction Factory and clients receive 13 awards at BMA Milwaukee's annual show.

Last week, we had the privilege of bringing home 13 BMA Milwaukee Bell Awards – including Best of Show on behalf of our PT850 launch brochure for Snap-on Tools.

Selected by a national panel of judges, our work was evaluated on the basis of strategy, creative execution and measurable business results.

Each and every award is humbling and validates the work that we do with our clients. Thank you to BMA Milwaukee for honoring us, our teams for all their dedication and our clients for giving us the opportunity to generate momentum.



Snap-on Tools – PT850 Launch Brochure



Integrated Marketing Communications Program (Budget of $100K to $200K): Snap-on Tools – PT850 Goldilocks Campaign

Branding or Rebranding Campaign: University of Wisconsin Madison – SuccessWorks

Trade Show Campaign: Snap-on Tools – 2017 Snap-on Franchisee Conference

Non-profit Campaign: ALS Association Wisconsin Chapter – 2017 Chasin’ a Cure

Full-page or Spread Advertising (Single): Snap-on Tools – PT850 Goldilocks Print Ad

Product/Capabilities Brochure or Catalog: Snap-on Tools – PT850 Brochure

Original Photography: Snap-on Tools – PT850 Goldilocks Photography

Promotional Item: Snap-on Tools – PT850 Goldilocks Storybook

Self-Promotion Video: Traction Factory Brand Video



Integrated Marketing Communications Program (Budget of $50K or less): Snap-on Tools – ZEUS Launch Campaign

Themed Special Event: Snap-on Tools – 2018 Kick-Off Anthem Video

Original Photography: ALS Association Wisconsin Chapter – Hal’s Harley-Davidson 2017 Toast to Hope


Sixth Time’s A Charm with Graphis

Traction Factory wins a Platinum and three Gold awards in Graphis’ Advertising 2019 annual.

Traction Factory earns Graphis Gold for Snap-on Tools branding

Branding work for Snap-on Tools earns its second Gold Award in Graphis’ Branding 7 collection.

Traction Factory Makes Graphis History

Poster for ALS Association Wisconsin wins a record-breaking fourth Platinum Award.

Graphis awards Traction Factory for typography

ALS Association Wisconsin Chapter poster earns Platinum, logo for Snap-on Tools receives Gold.

Graphis honors Traction Factory again

Photography for clients wins a gold and a merit.